Enhancing Cybersecurity with AI and Automation: Safeguarding Retailers and Consumer Goods Businesses from Data Breaches

3:43 am
October 4, 2023

As the retail and consumer goods industries continue to experience growth in online commerce, the risk of data breaches becomes more prevalent. According to a study by IBM Security, these industries are increasingly targeted by cybercriminals looking to exploit the vast amount of customer data collected through online transactions. However, there is a solution: modernizing cybersecurity strategies with the integration of automation and AI technologies can help reduce costs and minimize the time it takes to identify and contain breaches.

The High Cost of Vulnerability

With global e-commerce sales projected to reach $8.1 trillion by 2026, retailers and consumer goods businesses are accumulating substantial amounts of sensitive data, including payment information. This makes them attractive targets for cybercriminals seeking to leverage this data for financial gain. According to the IBM Security Cost of a Data Breach Report 2023, attackers often bypass security measures through methods like phishing or compromised credentials, resulting in lost or compromised data.

The Threat Intelligence Index also reveals that breaches against the retail and wholesale industry accounted for 8.7% of all attacks among the top ten industries in 2022, showcasing the severity of the issue. The manufacturing industry faces an even worse situation as it was the most targeted industry overall in 2022. In fact, the Cost of a Data Breach Report highlights that the average cost of a data breach for retailers was $2.96 million, while consumer goods businesses incurred an average cost of $3.8 million, both exceeding the global average. Additionally, these sectors took longer to identify and contain breaches compared to the global average.

Room for Improvement

When comparing industries, retail and consumer goods businesses have considerable room for improvement in terms of defending against data breaches. IBM’s internal research shows that only 25% of retail companies and 29% of consumer goods businesses studied employ extensive automation and AI-powered security solutions. By adopting a proactive approach and modernizing security strategies, organizations can enhance their ability to detect and prevent intrusions, potentially reducing the overall impact of a breach.

One of the key factors in mitigating data breaches is speed. Security AI and automation play a significant role in quickly identifying and containing attacks. The study found that businesses utilizing AI and automation extensively in their security operations were able to shorten the average data breach lifecycle by 108 days compared to those without these technologies. This resulted in a cost savings of $850,000 per attack, which is up to 30% less than the average impact.

Interestingly, only one-third of the studied data breaches were detected internally by the affected companies. However, those organizations that detected the breaches themselves were able to respond more rapidly, reducing the breach lifecycle by nearly 80 days compared to data breaches disclosed by the attackers. This indicates the importance of improving detection capabilities to minimize the impact of breaches.

As digitalization continues to advance in the retail and consumer goods industries, businesses will face increasing pressure from attackers seeking to disrupt their operations and exploit their valuable data. By investing in more sophisticated detection and response capabilities, companies can make significant strides in containing data breaches and reducing the financial and reputational fallout in the process.

Frequently Asked Questions (FAQs)

1. Why are the retail and consumer goods industries targeted by cybercriminals?

The retail and consumer goods industries are targeted due to the vast amount of customer data they handle, particularly payment information. Cybercriminals see this data as a lucrative opportunity for financial gain.

2. How can AI and automation help in preventing data breaches?

By employing AI and automation technologies in their security operations, organizations can improve their ability to detect intrusions and respond quickly, reducing the impact of data breaches. These technologies enable faster identification and containment of attacks, leading to cost savings and enhanced cybersecurity.

3. How can retail and consumer goods businesses improve their cybersecurity strategies?

Retail and consumer goods businesses can enhance their cybersecurity strategies by modernizing their approaches, adopting automation and AI-powered security solutions, and taking a proactive stance against potential threats. Investing in advanced detection and response capabilities can significantly improve their ability to defend against data breaches.

4. What are the potential consequences of data breaches in these industries?

Data breaches can have severe financial and reputational consequences for retail and consumer goods businesses. The average cost of a data breach for these industries exceeds the global average, and the time taken to identify and contain breaches is longer. This can result in significant financial losses, damage to brand reputation, and loss of customer trust.

5. How can organizations minimize the impact of data breaches?

Organizations can minimize the impact of data breaches by investing in technologies like AI and automation, improving detection capabilities, and implementing robust response plans. Swift detection and containment of breaches can significantly reduce the overall impact on finances and reputation.


Share:

More in this category ...

2:09 am December 7, 2023

Data Monetization Strategies: Unleashing the Potential of Your Data Assets

1:00 am December 7, 2023

Successful Beta Service launch of SOMESING, ‘My Hand-Carry Studio Karaoke App’

Featured image for “Successful Beta Service launch of SOMESING, ‘My Hand-Carry Studio Karaoke App’”
12:16 am December 7, 2023

Coinbase unveils global, instant money transfers via popular messaging and social platforms

6:39 pm December 6, 2023

Decentralized Identity Management: The Power of Blockchain in Government

5:03 pm December 6, 2023

BitMEX Collaborates with PowerTrade to Introduce New Crypto Products for Traders

4:59 pm December 6, 2023

Reskilling your workforce in the time of AI

1:02 pm December 6, 2023

Assemblyman Proposes Bill to Regulate Digital Assets as Securities

Featured image for “Assemblyman Proposes Bill to Regulate Digital Assets as Securities”
9:45 am December 6, 2023

ORDI worth hits new all-time top as Bitcoin touches $42k

5:18 am December 6, 2023

Societe Generale Launches Inaugural Digital Green Bond on Ethereum Blockchain

2:33 am December 6, 2023

Bitcoin skyrockets to $44,000 as bulls brush bears apart

1:06 am December 6, 2023

DWF Labs Invests Additional $1.25M in FLOKI to Support the Ecosystem

Featured image for “DWF Labs Invests Additional $1.25M in FLOKI to Support the Ecosystem”
7:12 pm December 5, 2023

TokenFi (TOKEN) worth is up 48% as of late: Here’s why

5:38 pm December 5, 2023

Retailers can faucet into generative Computational Intelligence to beef up reinforce for patrons and staff

1:08 pm December 5, 2023

Record-Breaking Inflows in Crypto Investment Products Echo 2021 Bull Run

Featured image for “Record-Breaking Inflows in Crypto Investment Products Echo 2021 Bull Run”
12:36 pm December 5, 2023

Big Data and Analytics: Driving Efficiency in the Digital Supply Chain

11:58 am December 5, 2023

Jellyverse secures $2 million seed round to build DeFi 3.0

5:42 am December 5, 2023

A guide to efficient Oracle implementation

5:06 am December 5, 2023

From Fiat to Crypto: Exploring the Role of Regulated Exchanges in Digital Asset Adoption

4:44 am December 5, 2023

Top crypto picks to buy at rising market before it’s too late

1:10 am December 5, 2023

Core Scientific explains its latest bankruptcy plan ahead of court date

Featured image for “Core Scientific explains its latest bankruptcy plan ahead of court date”
9:36 pm December 4, 2023

Enhancing Privacy with Zero-Knowledge Proofs: The Power of Privacy-Focused Blockchains

9:29 pm December 4, 2023

Riot purchases BTC miners worth $290M from MicroBT

6:03 pm December 4, 2023

The Importance of Supply Chain Optimization in Today’s Business Environment

2:16 pm December 4, 2023

Standard Chartered Zodia integrates Ripple-owned Metaco’s crypto storage services

2:06 pm December 4, 2023

Web 3.0: The Internet of Value and Smart Contracts

1:13 pm December 4, 2023

Crypto Executives Predict Bull Run for Bitcoin in 2024, Others Disagree

Featured image for “Crypto Executives Predict Bull Run for Bitcoin in 2024, Others Disagree”
6:35 am December 4, 2023

Comparing Traditional and Decentralized Storage: What You Need to Know

6:23 am December 4, 2023

Empowering Security Analysts: Strategies to Maximize Productivity and Efficiency

1:12 am December 4, 2023

Bitcoin tops $40K for first time in 19 months, Matrixport tips $125K in 2024

Featured image for “Bitcoin tops $40K for first time in 19 months, Matrixport tips $125K in 2024”
11:01 pm December 3, 2023

How Token Economics Drive Value Creation and Incentives in Blockchain Projects